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Is Technology The New 'IT' Industry?
Three in Four Non-IT Professionals Find Tech Careers Appealing; Salary and Innovation Hold Most Appeal

MENLO PARK, Calif., Oct. 14, 2015 /PRNewswire/ -- Not everyone is born with a knack to hack, but a new survey shows most people find technology careers attractive. Three-quarters of non-IT (information technology) professionals polled said the technology field holds appeal for them. Salary potential and job opportunities and the ability to be innovative were cited by respondents as the top draws.

Interest in the IT Industry

"Considering the broadening role of technology in business and its prominence in everyday life, as well as the ongoing conversation around opportunities in tech, it's easy to understand the appeal of the industry," said John Reed, executive director, Robert Half Technology. "With a low unemployment rate, and a projected overall salary increase of 5.3 percent in 2016, the widening demand for technology talent makes now a great time for interested job seekers to find their place in the tech field." 

View an infographic based on the research findings.

U.S. working professionals were asked, "Would you find a career in the technology field appealing?" Their responses:

YES, because …

NO, because …

Salary potential & job opportunities


Uninterested in the technology industry


Ability to be innovative and constantly learning new things


There is too much continued learning/training


The tech industry has an appealing culture


I believe tech is stressful/high pressure




* 6% of respondents already work in tech

"Many tech jobs require a college degree and training, but some have fewer barriers to entry and can be attractive career paths for those who are looking to transition into the field," said Reed. "Those who have strong interpersonal skills and the aptitude for technology may be strong candidates for tech support jobs, for example."

We've put together a list of three roles where, with a few relevant courses or certifications, non-IT professionals can get their start in the industry:

Job Title

2016 Average








Transferrable Skills

Help Desk/

Desk Side Support




Manage service requests relating to all technology, including: workstations, servers, printers, networks and mobile devices

Certifications such as HDI, Microsoft or CompTIA are sought after by hiring managers

Interpersonal skills

Problem-solving abilities

Customer-friendly attitude

Ability to be calm in stressful situations

Network Associate/

Network Administrator


- $112,000

Maintain and administer systems and technologies

Monitor and ensure appropriate performance of systems/technologies and resolve issues

Provide testing and integration of systems

Microsoft certified system engineer (MCSE) status or Cisco certified internetwork experts (CCIE) are most typically desired.

Strong written and verbal communication skills

Problem-solving abilities


Data Analyst/Report Writer

$ 74,500



Analyzing complex data systems and documenting data elements, compiling detailed reports using reporting tools such as Crystal Reports, and making recommendations based on findings.

Employers seek candidates with experience in major database platforms, such as Microsoft SQL Server, Oracle and IBM DB2.

Strong analytical,  quantitative and problem-solving abilities

Excellent communication skills

The ability to work independently and collaboratively with data systems teams

Excel expertise

About the Research

The survey of workers was developed by Robert Half Technology and conducted by an independent research firm. It includes responses from more than 300 U.S. workers 18 years or older and employed in office environments.

About Robert Half Technology

With more than 120 locations worldwide, Robert Half Technology is a leading provider of technology professionals for initiatives ranging from web development and multiplatform systems integration to network security and technical support. Robert Half Technology offers online job search services at Follow Robert Half Technology at or visit our technology blog at

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SOURCE Robert Half Technology

For further information: Jenn Popovic, 650.234.6033,